Break Through Your
Sales Glass Ceiling.

For founders and teams who need strategic firepower, trusted execution, or an honest sparring partner to navigate commercial complexity — we're here to help.

Believe & Build

We exist to help founders bring businesses to life and set them up for scalable growth.

You need experience to drive your business forward but likely don't want or need a full-time executive. Believe & Build partners with you as fractional leaders — embedded in your outcomes, not just a consultant with a finite scope.

Your Sales & Commercial Co-Founder

Who We Serve

Built for Founders
Ready to Move.

Whether you're getting to market for the first time or scaling a revenue engine — if you're a founder with ambition, Believe & Build is built for you.

Great MVP, ready to GTM

You've built something real. Now take it to market with the right commercial strategy.

New Markets or Launches

Pursuing new segments or launching a new product and need experienced commercial guidance.

Improve Sales Skills & Systems

You're selling, but want sharper process, stronger skills, and repeatable results.

Expand Beyond Yourself

Ready to build a sales function beyond founder-led sales and grow the team around you.

Systemise to Scale or Exit

Operationalise your sales engine so the business can grow without you doing everything.

Hit Growth Targets Consistently

Done with unpredictable results. You want confidence and consistency hitting your numbers.

What We Do

Executive Skills.
Fractional Commitment.

Believe & Build brings C-suite commercial capability to your business — with skin in the game, attached to your critical outcomes.

01

Chief of Revenue

Build scalable, sustainable revenue engines.

  • Outbound/inbound strategy and execution
  • Pricing, packaging, and sales playbooks
  • Sales and lead channel optimisation
  • Revenue reporting and cashflow improvement
02

Head of Sales

Bring operational rigour to your revenue engine.

  • Sales and deal coaching for founders & teams
  • Sales narrative and asset development
  • Forecasting and pipeline planning
  • Process, workflow and team building
03

Customer Success Architect

Stop churn and maximise value from your customer base.

  • Customer journey design
  • Renewal, upsell, and expansion strategy
  • Account retention plans
  • CS team setup and CRM improvements

What Founders Say

Real Results.
Honest Partnerships.

"

Tammie has an impeccable understanding of the right questions to ask in uncovering where strategy can be best applied for optimal business growth. A dynamo of uplifting energy with an open mindset.

Jason — Founder & Consultant
"

Her high digital and business IQ combined with technical, financial knowledge enables her to be a real asset with clients and teams she represents. A real passion for growth.

David — Head of Sales
"

Tammie provided steady, strategic leadership during a critical transition, bringing clarity and cohesion to the Operations Team. Her leadership strengthened cross-functional alignment.

Fatima — State Manager
"

I was impressed by her innovative ideas and her ability to keep a project moving despite the many attempts by life to interrupt. Her management skills are second to none.

Amelia — Founder

Some Brands We've Grown

Meltwater Airtasker Shinehub Equitise Student Super Splend UNSW Global LG Webprofits HP Spaceship UpGuard Australian Ethical AIF

If you believe,
let's build.

You don't need a full-time executive. You need the right person, at the right time, attached to the right outcomes. That's what Believe & Build does.

Send a Message

Find me for a chat.

Tammie Lee — Founder, Believe & Build

📱 0425 407 577 ✉️ [email protected]
in linkedin.com/in/tammielee